Content Director

Lee Meredith

Kind's Content Director, Lee Meredith, has more than 20 years' experience in international marketing, strategic communications and journalism.

He started his journalistic career in the fast-paced world of English newspapers in the mid-1990s. After serving his time as a reporter, he moved into newspaper editing, design and production in a career that lasted 15 years on both regional and national titles. 

Lee, who is originally from Hartlepool in the North East of England, moved to Norway and joined oil and gas solutions provider AGR Group in 2010. As Global Strategic Communications Manager, he was responsible for all internal and external communications, marketing and media across seven countries. Lee then oversaw the rebranding of AGR Drilling Services to Enhanced Drilling in 2014. 

A member of the Kind team since late 2016, Lee ensures our clients' written communications are as powerful as the visual identities that we create. His background in marketing and communications, particularly his experience with promoting technical products and service offerings, enables Lee to highlight our clients' businesses, products and service offerings highly effectively.

'Content is king and Lee is someone who can truly give content the royal treatment.'

Tom Emil Olsen Founder, CEO and Creative Director, Kind

‘Written content is crucial when it comes to brand differentiation; that’s why it is a key element in Kind’s branding philosophy,' says Lee. 'I always work to make the text as punchy and memorable as the visual identities we create. That's a tough approach but such distinctive, world-class visuals demand copy that elevates them even further, to the highest possible level.'