One of a KIND

Emotional branding perfected

Showreel
Friele Group

Rebranding a national icon

When Herman Friele, the 'abdicated king’ of the Norwegian coffee industry, was planning his new business empire, Kind was his branding agency of choice.

Go to project
Bareksten

Hail to the king of craft spirits

Bareksten represents the essence of Norway – dark, wild, breathtaking, dramatic. Clean flavours inspired by ancient craft traditions. Kind is delighted that world-renowned distiller Stig Bareksten chose Kind to create the branding for his remarkable products.

Go to project
GRIFF Aviation

Branding the future of drones

Kind has developed the visual identity and overall branding for GRIFF Aviation - the world leader in ultra-high-end, pro-spec Unmanned Aerial Systems (UAS), or drones.

Go to project
Glitne

Branding a fish of legendary quality

Kind has developed the name, visual identity, storytelling and overall branding for ambitious aquaculture company Glitne.

Go to project

KIND AT A GLANCE

Kind is an international, multi-award winning, full-service branding agency. Our head office is in Bergen, Norway. Our team of experts in design, strategy, positioning and content, is spread across the world. This global presence has helped us to create iconic, award-winning, emotive work for market-leading companies across wildly diverse markets. 

Our work is different. It’s one of a Kind.

Read more

Kind Map Web Trans

THE FEATURED KIND

  • Office Kind

    We are looking for Graphic Designers & Senior Designers at our HQ in Bergen, Norway

    Are you the ambitious KIND? Would you like to work on exciting projects for global market leaders? Would you like to join a team of multi-award winning, innovative, dedicated and passionate colleagues? If you’ve got the talent and the right attitude, we’ll give you the opportunity.

  • Bareksten Gold Preview

    Bareksten takes Double Gold award in the USA

    Bareksten has been awarded Double Gold in one of the world's most prestigious spirits competitions. The gin, produced by Stig Bareksten of Oss Craft Distillery in Bergen, Norway, earned the honour by wowing judges at the San Francisco World Spirits Competition in the USA. 

  • Header2

    Branding the world's most exclusive salmon

    When seafood giant Lerøy decided it would overhaul its premium-plus salmon brand, Kind were charged with the task. A premium-plus product requires a premium-plus brand.

  • Tour Des Fjords Thumbnail V2

    Rebranding one of Scandinavia’s biggest sports events

    Every year, the best cyclists in the world come together in beautiful surroundings to compete in one of Scandinavia’s biggest sports events. Tour des Fjords is visited by 92 600 spectators, 2 000 volunteers and around 150 Pro-riders from more than 20 nations every year. The world's best riders compete over five stages in the world's most beautiful surroundings.

  • Griff Thumbnail V2

    Branding the future of drones

    Kind has developed the visual identity and overall branding for GRIFF Aviation - the world leader in ultra-high-end, pro-spec Unmanned Aerial Systems (UAS), or drones.

  • 16

    Branding a fish of legendary quality

    'Our experience is that Kind has taken all our ideas and visions and transformed them into one uniform profile that reflects everything we stand for. We are absolutely delighted with the result, which has made it possible for us to reach a new and very exclusive market.'

  • 8

    Rebranding a national icon

    When Herman Friele, the 'abdicated king' of the Norwegian coffee industry, was planning his new business empire, Kind was given carte blanche to develop a communication strategy and brand vision for the new Friele Group. 

  • Bareksten Thumbnail V2

    Hail to the king of craft spirits

    Bareksten represents the essence of Norway – dark, wild, breathtaking, dramatic. Clean flavours inspired by ancient craft traditions. 

  • 1

    Branding a US legal giant

    Lineage Law is a company that primarily deals with the things you don’t like to talk about: inheritance law and what happens when life comes to an end.